Consumer Goods

Fierce competition and changing demands: the consumer-goods industry faces a growing number of challenges. T-Systems offers innovative ICT answers to their needs.

Whether it’s soap, yogurt, washing powder or sneakers – the consumer-goods industry is currently changing at a fast pace. The number of retailers is declining, but they are growing bigger, more international, and more powerful. And they have a huge impact on product demand – exacerbated by a rise in private labels and competition from Asia’s emerging markets. Moreover, today’s retailers, politicians and consumers are demanding transparent labeling, and greater insight into the origin, contents and ingredients – adding yet more pressure.

To stay ahead of the game, makers of consumer goods are streamlining key processes, for example, by outsourcing production, collaborating more closely with logistics companies, and by implementing leading-edge technology. T-Systems helps you to keep track of goods, even across highly complex value chains. For example, our AutoID/Right Time Enterprise Services (RES) ensure complete visibility into the flow of goods and data.

Greater transparency

And you need information to build and maintain consumer trust. For instance, with Commodity Online Services (COS) – which delivers product data to wherever you need it, when you need it – for example to consumers, via in-store terminals or over the Internet.

The consumer-goods industry is also embracing new marketing methods. For example, thanks to Web 2.0, communicating with end-customers is no longer a one-way process. Our online communities and forums enable you to exchange opinions, gain important feedback and discuss new product ideas. What’s more, our extensive portfolio includes proven e-commerce platforms with transaction-based billing models.

Why not leverage our experience and expertise? And sharpen your competitive edge.