See it, click and buy: The Media Commerce Experience solution is the first ever to combine Internet videos with static information – and the chance to shop online
It has been proven that moving images boost sales for online stores. With the integrated Media Commerce Experience solution by T-Systems Multimedia Solutions, online stores can now put themselves even further ahead of the stiff competition. The interactive video application is the first to seamlessly combine moving images with static information. Stores can use the solution to present “active” products and services. All customers have to do is click on a piece of clothing while watching a video of a fashion show, for example, to get more information. The solution also offers new ways to boost sales using online TV: Fans of a show can select the clothes their stars are wearing and buy them while watching the episode online.
Easy to use for online stores
Media Commerce Experience comes with an editing tool that customers can use to design their own interactive videos. All they have to do is select individual elements from video screen shots. The system then calculates which elements customers should be able to click on throughout the entire video. T-Systems develops the user interface and handles video broadcasting and system hosting. Follow the links on the right-hand side of this page to see a showcase demonstrating more ways to use the solution.