Digitalization in government administration is still a major construction site not only due to general scepticism regarding cloud computing, but also because customers and contractors often have difficulties finding one another. This is particularly the case for collaboration with startups and SMEs that offer GovTech services.
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GovMarket, a joint venture between PUBLIC Germany and PwC, wants to eliminate obstacles between public-sector customers and contractors. Founded in 2022, the Berlin-based company has built a marketplace where GovTech startups can present themselves and their services to public sector clients. This makes GovMarket a kind of app store, where public sector employees can find suitable suppliers for specific digitalization matters. This makes it easier to procure innovative technology solutions – for both sides. It’s a minor revolution.