Our survey has shown that organizations are in particular looking for external support with the technological foundations of digital innovation, i.e., in areas such as analytics, AI, IoT, etc. A comprehensive portfolio that covers these major topics is therefore key for innovation partners.
Ongoing digital support
As many of these technologies are partly or fully cloud-based, and as the cloud is widely considered as a major launching ramp for innovation, the same is true for cloud-related consulting and support with migration and transformation.
Most organizations expect end-to-end support with digital innovation, from consulting to operation.
Reasonable pricing is obviously essential, and reasonable costs are expected to become even more of a focus given the various crises. However, it is not among the top considerations when it comes to selecting an innovation partner as organizations are aware of how critical it is to adopt digital innovation and bring in top experts and advice.
The importance of Industry Knowledge
At first sight, expectations regarding industry-specific process know-how seem to be quite low, given how important this know-how is for digital transformation and innovation. However, only 39% say that industry-specific know-how is not relevant at all, and many organizations consider process transformation as part of their own core competencies, while they seriously lack know-how related to the supporting technologies mentioned above.
Data Sovereignty and Private Cloud solutions
Given the enormous importance of public clouds for digital innovation, data sovereignty solutions are considered as more important when selecting a services partner than private cloud operations services, which are nevertheless still considered as very important or important by two thirds of the decision-makers surveyed for a digital transformation.