Issue 03/2018

The Digital Twin

Digital twins – virtual replicas of real things, such as manufacturing plants or systems – are an almost graphic example of how AI has been supporting our manufacturing, operations, and service processes as well as increasing efficiency for some time.
Adel Al-Saleh, CEO of T-Systems
Editorial

Coupling virtual and real worlds requires rules

Customer relationships without collaboration are a thing of the past – for example in terms of developing solutions that bring companies and customers closer together. Which can already be seen in some ways today: Artificial intelligence (AI) will play a pivotal role.

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C-Level Talks

Transformation

CIO-Talk with Uniper

Damian Bunyan, CIO of the energy company Uniper, on paths to new business models and the “employee role” of service providers.

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E-Commerce

CTO Talk with REWE digital

Dr. Robert Zores, CTO of the commercial start-up REWE digital, on newcomers and discontinued models in the shopping habits of retail customers.

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Role of king

CMO Talk with Barmenia

Heiko Scholz, CMO of Barmenia Versicherungen, on how the customer is king when developing innovative insurance products.

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Experts

Essay

Obsession with control

Media sociologist Professor Oliver Zöllner on data traces on the web and the logic behind putting digital shadows on a short leash.

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Pioneer

Paternity established

Did he discover it or invent it? It doesn’t matter. In any case, Dr. Michael Grieves is, for all intents and purposes, the digital twin’s “daddy”.

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Product development

Root cause analysis

Professor Arun Nagarajah studies how digital twins unerringly get to the bottom of errors.

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Best Practices

WIBank

Field work in the cloud

Wirtschaftsbank Hessen lets software plow the often-impenetrable jungle of farming subsidies.

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Mönninghoff

Translation assistance

A basic IoT structure allows the most varied machines to speak the same language.

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Barmenia Versicherungen

Crowd Services

For product development, the insurance company uses the wisdom of the crowd.

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